2009 Public Opinion Survey: Executive Summary

On June 1, 2009, VVV Research & Development, INC was commissioned by Blue Cross and Blue Shield of Kansas City (Blue KC) and the Greater Kansas City Chamber of Commerce to conduct a comprehensive community opinion survey regarding national health care reform. This research will serve as the “opinion source” to uncover viewpoints of local area physicians, hospital CEOs, brokers, Kansas City employers (large and small businesses) and the general public (who reside in the six county KC metro MSA). Specific topic areas explored included: general understanding of reform, acceptance of reform plans, insurance mandates, financing options/taxes, personal accountability and methods to control health care costs.

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Frequently Asked Questions

As a service to our members and the community, Blue Cross and Blue Shield of Kansas City (Blue KC) continues to analyze and evaluate the impact reform will have on us all. You can be confident that Blue KC is working hard to understand the complex reform legislation that was passed. We will continue to update this FAQ as we gain more clarity on the different reform elements. Thank you for your interest and please check back often.

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