Vince Vandehaar

Owner
VVV Research & Development, INC

Vince Vandehaar, owner of VVV Research & Development, INC provides professional business consulting services to help organizations strategically plan and facilitate marketing tactics, and conducts both qualitative and quantitative market research, database marketing, provider/payor research and customer satisfaction research.

For the past 16 years, Vandehaar has worked for Saint Luke’s Health System as the senior director of business research and development. Prior to his experience at Saint Luke’s, Vandehaar worked in the payor and insurance industry for Blue Cross and Blue Shield of Kansas City, Tillinghast (a Towers Perrin actuarial consulting firm), and Lutheran Mutual Life Insurance Company.

Vandehaar has been a part-time adjunct marketing professor for the past 20 years at Webster University and at Benedictine College. Vandehaar is a Malcolm Baldrige coach and a professional focus group moderator.

He is actively involved in the Kansas City community and is a member of the Society for Healthcare Marketing and Planning, the Greater Kansas City Employee Benefits Association, the American Marketing Association-KC Chapter and the past chair of MHA’s state data committee.

Frequently Asked Questions

As a service to our members and the community, Blue Cross and Blue Shield of Kansas City (Blue KC) continues to analyze and evaluate the impact reform will have on us all. You can be confident that Blue KC is working hard to understand the complex reform legislation that was passed. We will continue to update this FAQ as we gain more clarity on the different reform elements. Thank you for your interest and please check back often.